Brand Manager (Food, Non-Food, Frozen Products)

✓ Responsible for consumer engagement for her/his brand portfolio.
✓ Executes Brand Essence and Vision according to Strategy.
✓ Manages 60/40+ basket and Market share for her/his brands.
✓ Develops and updates consumer portrait, understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
✓ Ensures consumer focus, applies Innovation, contributes and executes Innovation pipeline, maintains vibrancy via relevant renovation for his/her brands.
✓ Contributes to development and executes strong, functionally aligned brand plan. Tracks and monitors the performance, health and strategic alignment. Understands business impact of marketing budget and trade investment of her/his brand.
✓ Contributes to the development of Big Ideas and opportunity assessment and strategies of engagement.
✓ Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image.
✓ Responsible for the overall achievement of corporate objectives and targets in respect of brands under her/his responsibility.

✓ A degree level education preferably in Sales, Marketing or Business Administration.
✓ Minimum 5 years’ experience in marketing and preferably 1 year in other function ideally in Sales or equivalent FMCG;
✓ Experience in leading and managing cross functional teams;

Empresa líder em Distribuição / Comércio a Grosso / Comércio a Retalho